Luxury Brands That Got a Second Life Thanks to True Believers


Staging a comeback is pretty hard, especially when it’s more than a hundred years in the making. But hey, anything’s possible, right? The Robb Report recently rounded up a few brands that successfully revived their products and we were fortunate enough to be included in the list.

Almost a century later, his great-great-great-grandchildren Charlie and Andy Nelson stumbled across a historic marker noting the site of Nelson’s Green Brier Distillery. With great exhilaration, the brothers realized the rumors of their family’s whiskey-soaked pedigree were more than legend. So they fired up the family business and reopened Green Brier, where they now produce a half-dozen award-winning bourbons and whiskeys, including those finished in Madeira, XO Cognac and Oloroso sherry casks.

Read more about this award and find the complete list at the Robb Report.

pressJesse Goldstein